Remove or Rewrite Duplicate Descriptions. Pages with duplicate Meta tags will never make it in the indexes of search engines and cause overall poor site rankings!
Use unique and descriptive Description tags across all pages of your site, because SEs use them as snippets on the search results pages. As an option, you may leave the duplicate Description tags intact but use a "canonical" attribute on the non-canonical pages to let the search engines know which one is the preferred page.
One of the metrics search engines use to rank is the website's quality. After Google made the Panda update a part of its regular algorithm, unique content has become vitally important for high rankings.
Each page of your site should have a unique Description tag as search engines may use it as a snippet on a SERP.
Investigate your website for duplicate Description tags and rewrite the duplicate ones to describe what any specific page is about. When writing descriptions for your landing pages, think about them as equivalent to ad copy. The Description tags should draw readers to a website from the SERP.
Example of how many pages could be effecting your rankings and costing you visibility.
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